David established The TCM Group in 2001. He has built a world class team with a reputation to match. TCM specialises in the three areas of culture, climate and conflict resolution. In 2021, David was recognised as a top HR most influential thinker and he is a member of the prestigious Thinkers 50 Radar. He is author of two books Managing Conflict and Transformational Culture published by Kogan Page. The latter was shortlisted for business book of the year 2022 and the 2nd edition of Managing Conflict is being published in October 2023. David is also president of the People and Culture Association (www.peopleprofessionals.org).
Over 30% of executives, according to Deloitte, report that cultural alignment is a key factor in a successful merger or acquisition. In his session, David Liddle, author, and global authority in the areas of people, culture and leadership will share his transformational culture blueprint which is being used to create cultural alignment during an M&A. Over 60% of mergers fail due to cultural misalignment, according to PwC. To enable organizations to avoid the pitfalls and perils of cultural misalignment, David will offer a tried and tested cultural alignment framework. David has worked with organizations such as the BBC, Burberry, NEXT, Aviva, HSBC and many others. He has created 8 enablers for a successful merger and acquisition which span, culture, strategy, purpose, values, leadership, HR, behaviours, policies and people. His innovative Culture Catalysts™ programme is being used to create cultural cohesion and strategic alignment in organizations within the UK and globally.